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Why We Love Blogging and Why You Should Care (Plus 3 Tips)

Blogging is one of those interesting things that people are either really into and understand how it can boost your online business or they think it’s totally pointless.

There is no in-between.

That’s why so many people love to ask if blogging is a waste of time.

And the truth is that blogging is whatever you make it. While people don’t really blog for fun anymore (they’ve turned to social media for that) there was a time when blogging was only viewed as a hobby.

But with how people consume content today and are constantly looking for information, blogging has become an important aspect of building an Infinite Business.

Can’t you just use social media though and get the same results?

Kind of.

The problem with social media is that you have to constantly feed the beast. If you disappear for a couple of days, weeks, or months from social media, you all but disappear on the platform.

This is why so many people experience burnout when their main focus is social media. They know they have to continue to show up or the beast gets angry.

What makes blogging different is that once you get your blog established and start to receive search engine traffic via SEO, you can disappear for a bit and people will still come to you.

But this is also the big problem with blogging. It can take a while to see results and it’s hard to tell if you’re on the right path or not. It’s hard to create a successful blog overnight.

So most people quit because in the short-term you can get traffic to your site from social media starting today. You might not get traffic from blogging until 3 months from now.

This begs the question should you really care about blogging?

Blogging can be a great way to build an online business.

Getting Noticed Is Hard

Back in 2016, we had an idea for a business, but we had no presence online. The easiest thing to do would’ve been to go on social media and try to establish our authority.

It makes plenty of sense to do that, but we started with a blog.


Because it’s a lot easier to establish authority on your own site. So we created a ton of blog posts and then started to link them through social media.

Instead of people taking our word as experts on social media, they got to read blog posts that had more context. This helped them to understand our worldviews and form an idea if we were aligned.

This built a stronger audience over time and because others saw the content that we were creating they would link to it and share it with their audience.

We created our own authority by blogging.

Why You Should Be Blogging

Here at Odd Noodle, we help Creators build 6 & 7-figure digital product businesses and one of the key components to understand is this.

Audience x Offer = $$$$$$

If you can master that then you can make a lot of money online. The big problem that people have online is that they mistake followers for an audience.

We’ve seen people with over 100,000+ followers on social media platforms make under $100 a month while we’ve also seen those with under 1,000 followers a month make over $10,000 a month.

The difference isn’t the size of the following. The difference is who you actually reach and this is why blogging can work out so well for you.

Because when people come to read a blog post they are doing so because they have the intention to learn. They are now in your world trying to improve.

That isn’t the case on social media. On social media, people go to be entertained and so they are looking for their next hit.

Now, that doesn’t mean you can’t convert them into the type of person who is actively trying to learn something, but the ideal situation is that you move them off of social media and onto your blog.

It's hard to think of any business that wouldn't benefit from blogging.

And if we’re being honest we are living in an age where everyone is creating content online so it’s becoming harder to stand out.

Having a website that you own and offers no other distractions gives you the opportunity to talk to someone on a one-on-one basis. No interruptions. No distractions.

Just you and the message that you want to deliver.

Whenever we start a new brand the first two things that we work on creating are:

  1. A digital product
  2. A blog


A book gives us something to sell and a blog gives people a reason to come to the site where we can show them the book.

This goes to show that blogging itself isn’t a business, but it is part of the business. When you blog, you market.

And because of SEO, you get to do it passively over time.

By having a blog with a ton of valuable content you begin to stand out from others in your niche who solely focus on social media.

How to Get Started Blogging

If all of this makes sense and you see the value in blogging then the next question is how do you get started?

Lucky for you here at Odd Noodle we have a ton of resources to help you out.

First, check out how to start a blog. That covers the key elements that you need to keep in mind as you start your blogging journey.

The important thing to keep in mind is that nothing is set in stone with your blog. You can change things around as often as you like.

There are a number of blog niches to choose from and know that it is possible to make any of them work for you.

Make blogging fun because the whole goal is to serve your audience. Yes, you want to make money and get lots of traffic, but the best way to do that is by serving your audience and helping them.

Blogging allows you to get the content that they are looking for without having to wait for the right social media post or email.

Why We Love Blogging

We love to eat our own dog food. That means if we are going to continue to teach something then we need to make sure we continue to do it.

Blogging is at the core of everything that we teach because it’s a fundamental part of marketing.

When we started Obsidian Tavern, we started with the blog because it allowed us to create content that we could break into social media posts and emails.

Now we know over time that people will passively find the site through SEO and actively by coming across it on social media.

And it all starts with blogging.

If you’d like to learn more about blogging then be sure to check out the many articles below.

Articles on Blogging

Out of All of the Blog Templates, We Always Use This One…

Looking for the perfect blog template? We can show you the one that we’ve been using for the past couple of years for all of our sites.

Unlocking Passive Income Through Blogging: A Guide for Creators and Solopreneurs

Can you make passive income through blogging? Most definitely and we’re going to show you how to do it.

Easy Ways to Use ChatGPT Prompts for Blogging Success

ChatGPT has changed the game for blogging. It’s made it quicker allowing us to be more helpful to more people in a shorter period of time. Here is how to use ChatGPT for blogging.

Midjourney for Blogging: 7 Simple Tips to Get the Most Out of It

Did you know you can create unique images for your blog that nobody else has? It’s possible with Midjourney and it’s a great tool for bloggers.

The Basic HTML Every Blogger Should Know

You might think it’s silly to learn HTML, but even learning the most basic HTML can help you be a better Creator.

The One Thing I Hate About Blogging

We love blogging but there is something about it that we don’t like. Here’s the one thing that we hate about blogging but it doesn’t stop us from doing it.

Blog Ads: How to Increase Your Revenue

It’s possible to make money with your blog via blog ads, but did you know there are ways to increase the ad revenue? Here’s how.

What Does a Blogger Do?

What does a blogger do? A lot more than you’d think because a blogger is never just a blogger. They are really an entrepreneur in hiding.

Why Blogging Is Important

Want to know why blogging is important? It’s because it goes way beyond just having a couple of words on the screen. It’s about relationships.

Is Blogging Worth It or is Blogging a Waste of Time?

Is blogging worth it? Of course, we are going to say yes, but it’s important to understand why every Creator should have a blog at their disposal.

How to Find Blog Post Ideas that Will Get You More Traffic

If you want to grow traffic to your blog then you need blog post ideas that people love. Here is how to find new blog post ideas.

Blogs Don’t Make Money, Do They?

It’s easy to see why people think that blogs don’t make money. But if you blog correctly then you should be making at least 6-figures a year. Yep.

The Super Simple Guide to Affiliate Marketing for Bloggers

Affiliate marketing is a great way to make money. Here is how you can maximize your affiliate earnings with blogging.

How to Build a Successful Blog While Working Full-Time

Trying to build a business while working full-time is tough. Here is how you can build a successful blog while working a full-time job.

7 SEO Tips Every Blogger Should Know

SEO doesn’t have to be complicated. Here are some easy SEO tips that can help you get the traffic you want for your blog.

How to Grow Your Blog: 9 Easy Things That Even YOU Can Do

If you have a blog you’ll want to grow it. Here are 9 easy things that you can do to grow your blog.

An Easy Guide on How to Make a Full-Time Income Blogging

You can blog and replace your salary. How. By following a simple process. Here’s how to make a full-time income blogging.

Becoming a Full-Time Blogger: 13 Things You Need to Know

What does it take to become a full-time blogger? Here are 13 things that will set you on the right path.

What Is a Permalink?

If you’re going to get started with blogging SEO then you need to know what a permalink is. Let us show you.

Your Blog Writing Checklist That Will Save You from the Overwhelm

It can be easy to forget what you need to write in every blog post. That’s why a blog writing checklist can come in handy. Here is the one we use.

How to Start a Lifestyle Blog and Make Money

Almost everyone we know wants to start a lifestyle blog. Something that is casual and talks about a lot of things. Here’s how to do it right.

How to Create a Blog That People Will Read

It’s no fun creating a blog that nobody wants to read. Here’s how to create a blog that people will read and share with their friends.

Alternative to Blogging: Your 3 Best Bets

Blogging is a great way to make money online and build a business. But if you don’t want to do it then what other options do you have?

How to Market a Blog for Free: 10 Ways that Work

If you want to find success with your blog then you need to market it. Here are 10 amazing ways to market your blog for free.

A Simple Guide on How to Create a Successful Blog Overnight

Who doesn’t like an overnight success? Here is how you can make your blog an overnight success the easy hard way.

How Long Does It Take to Create a Blog?

How long does it take to create a blog? The answer can be anywhere from 2 minutes to 5 years.

The 100 Best Blogs You Should Keep an Eye On

Want to know the 100 best blogs to keep an eye on? Here is a good list that might surprise you a little bit.

The Best Blogging Platform for Students to Learn and Make Money

What’s the best blogging platform for students? It’s not the cheapest one but the one that offers them the most flexibility.

The Best Way To Learn Blogging

Do you want to learn about blogging? Then here is the best way to learn blogging without hitting roadblocks.

How to Create a Book Review Blog That Actually Makes Money in 5 Simple Steps

If you love books then it makes sense to create a book review blog, but it’s not the easiest thing to do. Here’s how to start one and find success.

The 4 Types of Blog Posts That People Actually Read

Did you know there are only 4 types of blog posts that people always read? Master these and you’ll be amazed at how well your blog does.

How Much Does It Cost to Start a Blog?

Looking to start a blog? Then you might be worried about how much it costs. Thankfully, blogging is pretty cheap to get started.

WordPress SEO: 7 Easy Things for Any Blogger to Do

If you want to get more traffic to your blog then you need to become decent at SEO. Here are some easy things to do to improve your SEO.

15 Major Blogging Mistakes That Are Killing the Growth of Your Business

Nobody is perfect and you’re bound to make some errors while blogging. Here are the major mistakes people make while blogging and how to avoid them.

Can I Really Make Money Blogging? Yes, If You Follow These Steps.

It’s easy to understand why you’d be suspicious about making money while blogging. So if you’re asking can you really make money blogging then here’s the answer.

31+ Seriously Smart Blogging Tips That Will Help You Make Money

Want to make money with your blog? Here are some amazing blogging tips that will help you start to make money with your blog.

How to Make Money Blogging: the Ultimate Guide to Dream Living

What’s the point of having a blog if you can’t make money with it? Here’s how to make money blogging.

The Simple Formula We Use to Write Blog Post Titles That Are Irresistible

It all starts with your blog post title. A bad one means nobody comes and a good one can change your business around. Here’s how to write good ones.

How to Start a Blog: A Simple 10-Step Plan for Blog Success

Need to know how to start a blog? Here is a simple 10-step process that we follow with our own blogs to ensure they are successful.

How to Choose a Domain Name That Your Mama Loves

It’s hard to have a blog without a domain name. And you don’t want any domain name. You want a good one. Here’s what to do.

Do People Still Read Blogs?

Before you start a blog you should know if people still read them. You might be surprised at the answer that we give.

How to Get More Blog Traffic: A 4-Step Plan for Any Blogger

Do you really have a blog if nobody is reading it? The ultimate goal for your blog is to get your traffic. Here’s how to do it.

Content Hacks That Help Your Message Stand Out

With so many people creating content online, you need to do everything possible to make your content stand out. Here are 5 hacks to help you.

What Is a Blog and Why You Should Start One Today

What is a blog and does it serve any purpose in your quest to try and make money? Yes. Let us explain why you need one.

Writing an About Me Page Doesn’t Have to Be So Hard

Is your about page important? To those who read it then it is. Here’s how to write a great about page that keeps people interested.

Blogging About Your Life and Making Money

Can you blog about your life and make money? Yes and no. It depends. Here’s the long answer to this crazy question.

Blogging Away Debt: Is It Really Possible or Should You Just Get Another Job?

Is it possible to blog away debt? Yes. Because the goal of the blog is to make money and that money can be used however you want. Here’s how.

Blogging Anonymously: How to Do It & Make Money at the Same Time

Can you blog anonymously? Should you blog anonymously? Here are the pros and cons of taking such an approach.

Blogging Daily Checklist: 4 Things to Do Everyday to Grow Your Blog

If you’re going to blog daily then you need a checklist to ensure you do the right things daily. Here’s your daily blogging checklist.

How Much Money Do Bloggers Make? Let’s Hear the Truth.

How much do bloggers make? The short answer? It depends. The long answer? As much as they want.

Blogging Daily: Should You Even Bother?

Should you blog daily? It feels like it’s the right thing to do but that doesn’t mean you should. In fact, it might be better that you don’t.

Blogging About Mental Health: Should You Bother?

Should you blog about mental health? More specifically should you blog about mental health to make money? Let’s find out.

Blogging Made Easy: 4 Simple Steps to Follow

Don’t you wish blogging was easy? Well, guess what? It is! If you follow these 4 simple steps you’ll find that blogging can be made easy.

What You Need to Look For in a Blogging Course

There are a number of blogging courses out there, but do they keep up with the times? Here’s what you need to look for in a blogging course.

How to Establish a Blogging Routine So You Get More Done

To be a successful blogger you need to follow a routine. Here’s a successful blog routine that has worked really well for us.

Blogging Basics Every Successful Blogger Should Know

It’s hard to succeed in something if you don’t know the basics. Here the basics of blogging that we follow and teach.

How to Start a Truly Successful Food Blog (Empire)

When it comes to blogging nothing is as popular as the food blog. Everyone wants to create one! But what is the best way to start?

The Simple Guide on How to Create a Blog Business Plan

If you’re going to start a blog then you’re going to start a business. That requires a plan. Here’s your blog business plan for success.

Blogging as a Business: The Super Simple Business to Start from Home

If you’re going to blog then you might as well do it as a business. Here is how you can ensure that you treat blogging as a business.

The 5 Blogging Best Practices Every Blogger Should Follow

If you’re going to blog successfully then it’s important you do things right. Here are the 5 best practices that all bloggers should follow.

How to Start a Mom Blog and Actually Make Money

Are you a mom wanting to start a blog? Particularly a mom blog? Well here is the best way to go about it.

How To Start a Blog for Cheap: A Story of a Crazy Person

One of the great things about blogging is that it doesn’t cost a lot to get started. Here is how you can start a blog for cheap.

The 5 Reasons Why Blogging Is So Damn Hard

Why is blogging so damn hard? There are a number of reasons but we decided to work through the top 5. This might explain a lot.

403+ Great Blog Niche Ideas That Make Money

What blog niche should you pick? There are a lot of options and while we have a giant list, don’t let it scare you. These are all great for money.

The Big Blog Scam

Is blogging a scam? It sure can seem like it because so many try and fail. But blogging isn’t a scam and here’s how to make it work for you.

Is Blogging Dead? Spoiler Alert: NO! Unlock the Essential Power of a Blog in 2024

It doesn’t matter what year it is people will say that blogging is dead. And it is dead. But blogging is also back. Here’s why.

How to Write a Blog Post That Even Your 7th-Grade Teacher Loves

If you don’t know how to write a blog post that people love then you might as well not have a blog. Let us show you how it’s done.