If you can’t deliver water, then don’t try to come up with a new flavor.

Not getting what you want? Always set big goals and fall massively short? You might be suffering from Future Fantasy Disease.

How long do you wait before finally getting started? Are you waiting for the perfect pass of the train?

Sometimes what we do to reach one milestone isn’t enough to help us reach the next. We need to change things up but only if we notice that.

Have you ever tried to start working out but the beginning is just too hard with too little reward? That’s the Push-Up Paradox.

Is it possible to be successful in the long run if you consistently aim for the middle? I’m not so sure.

We want this thing that we do to be complicated because it will give us a good reason as to why it fails. But it’s not complicated. We just need light.

When you know the path to success is there any good reason to start over? Probably not but I’m going to for the only reason I know of.

Even if you’re moving, if you’re moving in the wrong direction you’re still not making progress. Focus on the right problem.

Your mindset can dictate the path that works for you and the one that doesn’t. What’s the difference?

There is something secret that we don’t acknowledge but once you understand it you begin to see why others excel when others stumble.

How to set up a sales sequence that presents a different message each time a person encounters it.

Sometimes, the opposite is the right path even when everyone argues against it.

Everyone wants the science of building a business, but when they apply it and nothing works they wonder why.